Advertising Lawyers for Worcester, Massachusetts
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Patrick N.
Before attending law school, I had a prior career in business performance reporting. This experience differentiates me from other attorneys. I can readily read, interpret, and synthesize financial reporting. I also have a passion for legal research and writing.
Nicholas M.
Nicholas Matlach is a cybersecurity expert (CISSP) and an attorney who is dedicated to helping small businesses succeed. He is a client-focused professional who has a deep understanding of the challenges that small businesses face in the digital age. He also provides legal counsel to small businesses on a variety of issues, including formation, intellectual property, contracts, and employment law.
"Enjoyed his demeanor. Professional yet down to earth. The document created for me was very explicit and easy to read. I would recommend :)"
Paul M.
Transactional attorney and corporate in house counsel for 15 years. Draft all types of contracts and employment agreements.
"Paul is prompt, professional, and knowledgable. I am happy with the prenuptial agreement I got and would be glad to work with him again."
Karl D. S.
Karl D. Shehu, has a multidisciplinary practice encompassing small business law, estate and legacy planning, real estate law, and litigation. Attorney Shehu has assisted families, physicians, professionals, and people of faith provide for their loved ones by crafting individualized estate and legacy plans. Protecting families and safeguarding families is his passion. Attorney Shehu routinely represents lenders, buyers, sellers, and businesses in real estate transactions, researching and resolving title defects, escrowing funds, and drafting lending documents. To date, Attorney Shehu has closed a real estate deal in every town in Connecticut. As a litigator, Attorney Shehu has proven willing to engage in contentious court battles to obtain results for his clients. While practicing at DLA Piper, LLP, in Boston, Attorney Shehu represented the world’s largest pharmaceutical companies in multidistrict litigations filed throughout the United States. He has been a passionate advocate for immigrants and the seriously injured, frequently advising against lowball settlement offers. He is willing to try every case to verdict, and he meticulously prepares every case for trial. Attorney Shehu began his legal career as a consumer lawyer, utilizing fee-shifting statutes to force unscrupulous businesses to pay the legal fees of aggrieved consumers. For example, in Access Therapies v. Mendoza, 1:13-cv-01317 (S.D. Ind. 2014), Attorney Shehu utilized unique interpretations of the Trafficking Victims Protection Act, Truth-in-Lending Act, and Racketeer Influenced and Corrupt Organizations Act (RICO) to obtain a favorable result for his immigrant client. Attorney Shehu is a Waterbury, Connecticut native. He attended Our Lady of Mount Carmel grammar school, The Loomis Chaffee School, and Chase Collegiate School before earning degrees from Boston College, the University of Oxford’s Said Business School in England, and Pepperdine University School of Law. At Oxford, Karl was voted president of his class. Outside of his law practice, Attorney Shehu has worked to improve the world around him by participating in numerous charitable endeavors. He is a former candidate for the Connecticut Senate and a parishioner of St. Patrick Parish and Oratory in Waterbury. In addition, Attorney Shehu has written extensively on the Twenty-fifth Amendment and law firm retention by multinational firms.
January 23, 2023
Joseph M.
Joe provides premium legal services to both individuals and businesses throughout the Commonwealth. Experience litigating civil and criminal matters, as well as drafting/negotiation transactional issues involving contracts, real estate, business formation, estate planning and more. Prior to entering private law practice, Joe worked for two decades in financial industry including regulatory and compliance for both national and regional banks and investment firms.
May 23, 2023
Barbara M.
In 1991, Barbara Markessinis graduated cum laude from Albany Law School in Albany, New York. Shortly thereafter, Barbara was admitted to practice in New York State and in the United States District Court for the Northern District of New York. In 1997, Barbara was admitted to practice in Massachusetts and in April of 2009 she was admitted to the United States District Court for the District of Massachusetts. After graduating from law school, Barbara worked in private practice in the Albany, New York area and for Sneeringer, Monahan, Provost & Redgrave Title Agency, Inc. before joining the New York State Division for Youth and the New York State Attorney General's Real Property Bureau as a Senior Attorney. During her tenure with the Division for Youth, Attorney Markessinis found herself in Manhattan Family Court in front of Judge Judy! A career highlight for sure! After admission to the Massachusetts Bar, Barbara returned to private practice in the Berkshires and eventually started her own firm in June of 2006. Attorney Markessinis offers legal services in elder law, estate planning and administration/probate, family law, limited assistance representation (LAR), real estate and landlord tenant disputes. In 2016, after a family member found themselves in need of long term care, Attorney Markessinis’ launched her elder law practice. Through this experience, Attorney Markessinis discovered that the process of selecting a long term care facility and/or caregiver, applying for MassHealth and preserving an applicant’s assets are serious issues faced by many people every day. This area of the law is Barbara’s passion and she offers her legal services to families who find themselves in need of an elder law attorney. Attorney Markessinis is part of the Volunteer Legal Clinic in the Berkshire Probate & Family Court and has provided limited free legal services to patients and families at Moments House cancer support center in Pittsfield. She currently serves as a Hearing Committee Member for the MA Board of Bar Overseers and is a member of the Berkshire County and Massachusetts Bar Associations, Berkshire County Estate Planning Council (BCEPC). Attorney Markessinis is also the host of WUPE Talks Law. She also serves on the Town of Hancock Zoning Board of Appeals and Planning Board.
Paul P.
With more than twenty years of experience, Attorney Paul Petrillo has written contracts, business agreements, wills, trusts and the like. Licensed in both New Hampshire and Massachusetts, Attorney Petrillo is regular user of remote and virtual communications and document exchanges, such as DocuSign, Adobe e-sign, as well as virtual meetings using Zoom and Webex, to make drafting contracts and communicating with clients quick and easy.
August 30, 2023
Massa M.
Highly disciplined attorney with over seven years administrative litigation experience. Capable of analyzing complex research, data, and documentation to prepare and represent individuals in sensitive cases. Recognized as a leader with the ability to perform work both autonomously and collaboratively as a member of a diverse legal team. Great problem-solving skills, strong multitasking capabilities and works well under strict deadlines. A professional with a sense of humor, strong work ethic and ability to build trust across all levels.
September 14, 2023
Rachel B.
I am a new attorney who is licensed to practice in Connecticut and Massachusetts. I am waiting for bar admission to North Carolina. I have over 20 year of experience working in both the public and private sectors. I am a fierce advocate for my clients and am committed to delivering solutions for clients with excellence.
October 1, 2023
Brittany B.
I am a tax attorney with years of experience as in house counsel at an accounting firm. I have also done tax litigation and audit representation. I work with for profits and non profits.
Drew M.
Drew Melville is a Florida and Massachusetts-licensed attorney with fourteen years' experience in real estate transactions, title insurance and land use. His practice includes all aspects of commercial real estate acquisitions, dispositions, financing, joint venture formation, leasing and land use approvals. Mr. Melville is a title agent for Old Republic National Title Insurance Company, First American Title Insurance Company, and Stewart Title Guaranty Company. Mr. Melville's practice is national in scope, and he brings a creative and solution-oriented approach to his clients' diverse array of real estate investment and development activities in all real estate asset classes. These often include urban infill, adaptive reuse, affordable and workforce housing, historic preservation, sustainable building, brownfield or gray-field redevelopment and opportunity zones. Prior to starting his own firm, he was an in house counsel for the real estate development subsidiary of a large, diversified land and agribusiness company. To date, Mr. Melville has closed over $1.2 billion in commercial real estate transactions.
October 20, 2023
Corey H.
Veritas Global Law, PLLC ("Veritas") is a law firm specializing in Life Sciences, Private Equity, M&A, technology transactions and general corporate law. Veritas frequently represents clients seeking cost a cost efficient, on-demand, general counsel in a variety of general corporate law matters, and a range of contracts including NDAs, MSAs, Software as a Service (Saas) agreements. Veritas also represents U.S. and non-U.S. private investment fund GPs and LPs across a broad range of activities with a particular emphasis on private equity, venture capital, secondary funds, distressed funds and funds of funds. Mr. Harris received his LL.M. from the University of California, Berkeley, Boalt Hall School of Law and served as an articles editor of the Berkeley Business Law Journal and was an active member of the Berkeley Center for Law Business and the Economy. Additionally, Mr. Harris also holds a J.D. from Boston College Law School, a M.B.A. from the Boston College Carroll School of Management, a B.A. from Hampton University in Political Science with a minor in Economics and Spanish and a certificate in financial valuation from the University of Oxford, Saïd Business School.
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Advertising
Terms of Service
Texas
Can I limit reviews using terms of service?
I recently started a small business and I am in the process of creating a website for my business. I want to ensure that customers are not able to post negative reviews on the website, as this could have a detrimental effect on my business. Therefore, I am interested in learning if it is possible to limit reviews using terms of service.
J.R. S.
Businesses can take steps to discourage or prevent negative online reviews, but they must be careful not to infringe on the rights of consumers and other businesses to post such reviews. The Texas Citizens Participation Act (TCPA) protects the posting of consumer opinions or reviews about businesses. The TCPA statute also allows for dismissal of legal actions based on or in response to a party's exercise of the right of free speech, right to petition, right of association, or arises from any act of that party in furtherance of the party's communication or conduct. If dismissed under this chapter, the court may award sanctions against the party who brought the legal action to deter similar actions.
Advertising
Administrative Services Contract
New York
How do you choose governing law?
I am a marketing consultant based in NY. I sent a contract to my new client who is located in VA. This was their question to me: "We have reviewed the contract with our attorney. Our only comment is on p. 5, paragraph 1, line 1, we would like it read This Agreement shall be interpreted, construed and enforced in accordance with the laws of the State of Virginia. Please let me know if you are amenable to this change." I'd prefer to keep it in NY but don't want to lose the deal. What should I do?
Orin K.
The first thing to do is find out what the implications are of VA law as opposed to NY law and if you feel comfortable, ask the client why they want that. Contract law doesn't vary all that much between states, so if you make a contract and perform your part that shouldn't look different from one state to the next. It's possible their lawyer wants VA law because that's the law he/she knows.
Advertising
Advertising Agreement
Washington
Is my current advertising strategy compliant with relevant laws and regulations?
I recently started a small online business selling handmade products, and I have been promoting my products through various online advertising platforms. However, I am unsure if my current advertising strategy complies with all the relevant laws and regulations, such as the Federal Trade Commission's guidelines on advertising disclosures and deceptive practices. I want to ensure that I am not unintentionally misleading or deceiving potential customers and that my advertising efforts are legally compliant.
Randy M.
Navigating the legal side of advertising is complex, nuanced, and easy to misstep if you’re not paying close attention. Most small business owners don’t realize how many rules apply until they find themselves out of compliance. The Federal Trade Commission (FTC) leads the charge, but there are also email marketing laws, state privacy regulations, and product-specific requirements you need to stay aware of. Start With Truth-in-Advertising Every claim you make needs to be true and backed up. That sounds simple, but it goes deeper than avoiding outright lies. The FTC cares about the overall message your ad sends. For example, if you call your jewelry “hypoallergenic,” you need scientific proof. If you say your candle burns for 40 hours, you should have tested it to confirm that. Even more subtle claims like “professional quality” or “restaurant-grade” set certain expectations. If a typical customer sees your ad and walks away with the wrong idea, even if you didn’t mean to mislead them, that’s still a problem. What you leave out matters too. Omitting key details can make a technically accurate statement deceptive. Disclosures Aren’t Optional Disclosures have to be clear and easy to find. That means they need to appear right next to the claim they’re explaining. Burying them in a terms of service page won’t cut it. On mobile, this gets tricky because space is limited, but the rule still applies. Online, the disclosure needs to be visible without scrolling or clicking. On platforms like Instagram Stories, that means overlaying it directly on the image. For videos, include both visual and spoken disclosures since some users will watch with the sound off. Endorsements and Influencer Content If someone promotes your product in exchange for anything of value, you’re in endorsement territory. That could be cash, free products, or even perks. The promoter needs to clearly say what the relationship is. Phrases like “paid partnership,” “gifted,” or just plain “#ad” work. Vague tags like “collab” or “thanks” don’t. It doesn’t matter if the connection feels obvious. If your sister posts about your products and her audience wouldn’t automatically know you’re related, she still needs to disclose that. The FTC has gone after both brands and individuals for not doing this properly, and the fines aren’t small. Managing Reviews and Testimonials The FTC’s new 2024 rules raised the bar. You can’t buy fake reviews, cherry-pick only the good ones, or hide bad feedback. You also can’t post employee reviews without making that relationship clear. If you offer a discount or freebie in exchange for a review, that has to be disclosed with the review itself. Not just during the collection process. If someone got a product for free and later posts a review, even if you didn’t ask for one, that connection still needs to be mentioned. Email Marketing: Know the Basics The CAN-SPAM Act applies to every promotional email you send. That includes messages to current customers. Your "from" line must reflect who you really are. Your subject line can’t be misleading. Every email must include your physical address and a clear way to unsubscribe. If someone opts out, you have ten business days to remove them. You can’t charge a fee to process the request. You’re also on the hook for what your email service provider does on your behalf. Don’t Ignore State Privacy Laws More states are passing privacy laws that affect how you handle customer data. California’s law kicks in if you hit certain thresholds like $25 million in annual revenue, data on 100,000 residents, or making half your income from selling personal data. Other states like Virginia, Colorado, and Connecticut have similar laws with different cutoffs. These usually require a privacy policy, give consumers control over their data, and include opt-out tools for targeted ads. If you’re advertising on platforms like Facebook or Google, you might need to adjust your settings based on where your audience lives. Know the Rules for Your Products Depending on what you sell, you may need to comply with additional regulations. Products for children must follow strict safety testing and certification rules. Textiles need labels showing fiber content. Some products need to list the country of origin. If you sell personal care items like soaps or cosmetics, FDA labeling rules apply. Food products have their own set of requirements. Even jewelry can trigger rules if it includes certain materials or makes any kind of health-related claim. Platform-Specific Limitations Every advertising platform has quirks that affect compliance. Twitter’s short character limits can make it tough to include disclosures. TikTok moves fast, so it’s easy for important info to get lost. Instagram limits where and how you can add links or overlay text. The key is to make sure your disclosures actually show up within the format you’re using. If you can’t do that, either adjust your claims or switch platforms. One size doesn’t fit all here. How to Put It All Into Practice Start by reviewing every claim in your ads. For each one, ask: Can I back this up? If not, either get the evidence or change the claim. Make sure your disclosures are easy to find and understand across every platform you use. If you work with influencers, update your contracts to include disclosure rules and check their posts regularly. For reviews, set up a process that keeps things authentic and legal. Go through your email marketing setup and confirm it matches CAN-SPAM rules. Look into privacy requirements even if you don’t think they apply to you yet. The laws are changing quickly, and it’s better to be prepared. As your business grows, the legal risks grow with it. These rules form a solid starting point, but once your marketing gets more complex, it’s smart to consult an attorney who specializes in advertising law. A little proactive work now can save you from expensive problems later.
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