Podcast Sponsorship Agreement Template
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A podcast sponsorship agreement is signed by a podcast producer and sponsor. It details the working relationship between both parties so that the sponsor can advertise their products or services on the podcast.
If you need to draft this contract, you might feel overwhelmed. You can purchase a podcast sponsorship agreement template from ContractsCounsel, an online legal network. This template is drafted by professional lawyers on the platform so that it’s legal, accurate, and comprehensive.
Why Should You Purchase a Podcast Sponsorship Agreement Template?
ContractsCounsel’s template offers many benefits.
- It’s drafted by vetted lawyers on the platform. They are available if you need them to help you with editing or reviewing the contract before you sign it.
- It’s editable. You can add specific details governing the contract between you and the other party to personalize the agreement.
- It’s affordable. The podcast sponsorship agreement template costs just $19.95.
- It’s downloadable. After purchasing the contract on the ContractsCounsel website, you’ll receive a link to download it to your device.
What’s In a Podcast Sponsorship Agreement Template?
This template contains key terms that will help you have a successful working relationship, such as the following:
Purpose
The producer is committed to providing ad services for the sponsor’s products or services and will compensate them at an agreed-upon rate.
Ad Insertion Copy
This section in the contract outlines details about the ad copy provided by the sponsor. This includes location of the ad, the ad copy the sponsor creates, and how long these ads will run.
Ad Insertion Order
This includes information such as details about the sponsor’s products or services, how they will be advertised, and when the sponsor is meant to provide the content for the podcast.
Guidelines
The producer needs to perform services that meet all creative, technological, and editorial requirements as well as all appropriate laws.
Ownership
The producer owns all rights and copyright of material they’ve created, while the sponsor will own theirs. If the parties create material together, they will negotiate ownership.
Termination
If either party wants to end the agreement, they will have to give 30 days’ written notice.
Dispute Resolution
Should a disagreement arise, parties should first try to remedy it through informal discussion. If this isn’t successful, they should move onto mediation and arbitration in the state they’ve specified in the contract.
How to Fill in a Podcast Sponsorship Agreement Template
The contract template has many spaces you need to fill out. Here’s how to do it.
- Step 1: Fill in the effective date of the agreement and both parties' names.
- Step 2: Write the name of the podcast and a description of it, as well as on what platforms it’s broadcast.
- Step 3: Fill in the advertised products or services and the date by which the sponsor will submit information about them to the producer.
- Step 4: Choose the location for the ad in the podcast, such as show notes or on the producer’s website.
- Step 5: Write the name of the podcast host who will read the ad copy.
- Step 6: Fill in the date by which the ad copy will be sent to the producer so that they have it before the broadcast.
- Step 7: Fill in the ad length and run days (how many days the ads will appear for).
- Step 8: Fill in the number of ads that the sponsor has purchased.
- Step 9: Fill in the dates when the sponsorship period starts and ends.
- Step 10: Choose dates by when the producer will provide the sponsor with data (this includes demographic and engagement data).
- Step 11: Choose if the ads are embedded or dynamic.
- Step 12: Fill in the compensation per cost per thousand downloads, or a flat rate.
- Step 13: Write down how payment will be made.
- Step 14: Write the state where mediation and arbitration will take place.
- Step 15: Fill in the name of the state whose laws govern the agreement.
- Step 16: Add any additional terms you want to include in the contract.
- Step 17: Both parties will sign the contract in the spaces provided, and include their printed names and mailing addresses.
Do you need a podcast sponsorship agreement?
Buy a template from ContractsCounsel that’s convenient, clear, and drafted by vetted lawyers. They have years of experience in writing and reviewing these essential agreements.
ContractsCounsel is not a law firm, and this post should not be considered and does not contain legal advice. To ensure the information and advice in this post are correct, sufficient, and appropriate for your situation, please consult a licensed attorney. Also, using or accessing ContractsCounsel's site does not create an attorney-client relationship between you and ContractsCounsel.
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Joshua is an experienced attorney with deep expertise in finance, corporate, and business law. He offers practical legal solutions and personal service. As Managing Partner of Soloway Group PC, he advises startups, growing companies and investment funds on key issues, from formation to fundraising, stock issuances, trademarks and general business. He started out structuring funds and transactions at PwC before launching his own firm in 2009. He has been a partner in several New York law firms and has founded several companies including a banking firm, a real estate business, and a Cleantech company. Joshua has also served as Chief Legal Officer and Chief Strategy Officer of several companies in the tech, real estate, consulting, and sustainability industries. Prior to law school he was an early employee at a SoftBank-backed startup until it’s acquisition. Over the years, Joshua has helped many clients to launch, finance and grow successfully.
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