How a Business Hired a Lawyer to Draft a Phantom Stock Agreement in Texas

In 2025, a business in Texas sought assistance in drafting a phantom stock agreement aimed at developing an incentive program for long-term clients of its marketing agency. The client was focused on reducing client churn and differentiating itself in a competitive market by aligning incentives between the agency and select clients. It was crucial that the program was legally structured to ensure compliance with relevant laws while emphasizing that it was not an investment offering and did not grant ownership interests. As a result, the client received 10 proposals from experienced lawyers, with flat fee bids ranging from $700 to $4,750, all submitted within the requested deadline of less than a week.