Recent Answers to Jewelry Store Law Questions
Need advice on trademark cease and desist.
Jewelry Store
Trademark Cease And Desist
Texas
I recently started a small business selling handmade jewelry under a unique brand name. However, I recently received a cease and desist letter from another company claiming that my brand name is too similar to theirs and infringes on their trademark. I believe my brand name is distinct and different enough, but I am unsure of how to respond to their letter and whether I should seek legal representation to protect my business.
Darryl S.
Make sure you respond to the letter and meet any deadlines required. You can respond as you have here that you do not think you have infringed on their trademark. Call them and try to work out a solution. If you can work with them to reach resolution, that will be much easier. If this becomes a lawsuit, unless one side settles, the case will take a long time and have to go all the way to trial to decide if it is infringement. It's likely that the legal fees will get very expensive. You should seek legal counsel if you believe that is within your budget.
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